Business structureDavid Jones is known as one of the oldest original operating department stores in Australia. David Jones is a Public Subsidiary retail limited company.It was announced a public company in 1906 and in 1920 it was listed in the stock exchanged.David Jones has 39 stores in counting and approximately 7,900 staff.
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Target marketDavid Jones target market is not so much depending on age or gender anymore its more pointed towards if you have a good income and wealthy. Even though David Jones does look like it is targeting men and women but mostly women and children David Jones has targeted all ages of children men and women but with a really high price but people would not notice or care about the price because of the way they advertise there cosmetics, home-ware,food, fashion, electrical, furniture which is how they make there targets want it they
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